Kriszha » Memorable logo http://www.kriszha.com Graphic Design Blog and Logo Design Portfolio. Sun, 05 Sep 2010 04:36:03 +0000 en hourly 1 http://wordpress.org/?v=abc 10 Memorable logos and their Simplicity http://www.kriszha.com/10-memorable-logos-and-their-simplicity/ http://www.kriszha.com/10-memorable-logos-and-their-simplicity/#comments Wed, 08 Jul 2009 11:27:17 +0000 kriszha http://www.kriszha.com/?p=483 Its no more a top hidden secret that a simple logo is a memorable logo. The logo is brand’s most basic graphic element so instead of spending lots of time for creating a complex logo or a  sophisticated 3D logo, spend just a few moments deeply thinking about how to keep the logo:

  • Easy to reproduce- Logo should be easy to reproduce in various types of media.
  • Easy to understand- Business logo should be easy to understand, customer should never look at your  logo and be confused as to what the image represents.
  • Easy to relate the business- Corporate logo should be easily identifiable with the business.

Finally, Logo needs to be scalable, memorable and meaningful.

Here are 10 example of simple and memorable logos:

marlboro

Marlboro
Designed by Allison Muir Severe, 1950

wwf

WWF
Designed by Sir Peter Scott, in 1961.

nike

Nike
Designed by Carolyn Davidson, 1971

jeep

Jeep
Jeep is an automobile marque (and registered trademark) of Chrysler. More

i love ny

I love New York
Designed by Milton Glaser

apple

Apple
Designed by Regis McKenna Advertising, 1977.

abc

American Broadcasting Company
Designed by Paul Rand, 1965

mitsubishi

Mitsubishi Motors
Designed by Yataro Iwasaki, 1870.

lufthansa

Lufthansa
Designed by Otto Firle, 1918

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